PanCitarasa

This vision and mission statement is more than words on a piece of paper; it is the philosophy that guides us on how we do business every day. These are, the vision and mission that we endeavour to realize.

VISION

To be one of the leading food and beverages services companies in Kuala Lumpur region and Malaysia by delivering consistent quality products and excellent customer-focused service.

MISSION

To maximise profitability, improve shareholder value and deliver sustainable growth year after year. In doing business, we strive to maintain our uncompromising principles while we are growing. The following six guiding principles are our measure on the appropriateness of our decisions;

• Provide a great working environment and treat each other with respect and dignity.
• Embrace diversity as an essential component in the way we do business.
• Apply the highest standards of excellence in our business delivery.
• Develop enthusiastically satisfied customers all of the time.
• Contribute positively to our communities and our environment.
• Recognise that profitability is essential to our future success.

SUCCESS PRINCIPLES

Our key success 'The 5 P's' principles model is made up by these key elements;

1. Planning
2. Practical
3. Perseverance
4. Passion
5. Patience